{"id":165,"date":"2024-08-13T19:09:22","date_gmt":"2024-08-13T19:09:22","guid":{"rendered":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/?post_type=dynamic_content&#038;p=165"},"modified":"2026-01-27T20:39:04","modified_gmt":"2026-01-27T20:39:04","slug":"sales","status":"publish","type":"dynamic_content","link":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/dynamic_content\/sales\/","title":{"rendered":"Sales"},"content":{"rendered":"\n<div class=\"wp-block-getwid-section alignfull alignfull getwid-section-content-full-width\"><div class=\"wp-block-getwid-section__wrapper getwid-padding-left-large getwid-padding-right-large getwid-padding-mobile-left-medium getwid-padding-mobile-right-medium\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"343\" src=\"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-content\/uploads\/2024\/07\/SM_full_BJI_1500-1024x343.png\" alt=\"\" class=\"wp-image-43\" style=\"width:350px\" srcset=\"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-content\/uploads\/2024\/07\/SM_full_BJI_1500-1024x343.png 1024w, https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-content\/uploads\/2024\/07\/SM_full_BJI_1500-300x101.png 300w, https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-content\/uploads\/2024\/07\/SM_full_BJI_1500-768x258.png 768w, https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-content\/uploads\/2024\/07\/SM_full_BJI_1500-1200x402.png 1200w, https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-content\/uploads\/2024\/07\/SM_full_BJI_1500.png 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h4 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-bcb4d70b041f9c21f57fcb5706af32a2\" style=\"color:#1c75bc\">According to Gartner, up to 95% of sales efforts are ignored by today&#8217;s buyers.<br>What&#8217;s that doing to &#8216;s bottom line?<\/h4>\n\n\n\n<div class=\"wp-block-getwid-section alignfull alignfull getwid-margin-bottom-none getwid-margin-mobile-top-none getwid-margin-mobile-bottom-none getwid-section-content-full-width\"><div class=\"wp-block-getwid-section__wrapper getwid-margin-left-large getwid-margin-right-large getwid-margin-mobile-left-none getwid-margin-mobile-right-none\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\">\n<p><strong>Hi !<\/strong> As the <strong><\/strong> focused on sales for <strong><\/strong>, you might well be seeing a significant decrease in the effectiveness of your existing GTM efforts. The unfortunate truth is that most investment into traditional marketing and sales motions is being increasingly wasted. Why? An historic shift in B2B buying.<\/p>\n\n\n\n<p>Take a look at the following statistics that show how Millennial buyers are fundamentally changing the game. Then scroll down and leverage our <strong>ROI Calculator<\/strong> to see how self-serve selling with Splashmetrics can help  meet this new buying demand while drastically increasing its ROI.<\/p>\n\n\n\n<div class=\"wp-block-getwid-accordion has-icon-left\" data-active-element=\"none\">\n<div class=\"wp-block-getwid-accordion__header-wrapper\"><span class=\"wp-block-getwid-accordion__header\"><a href=\"#\"><span class=\"wp-block-getwid-accordion__header-title\"><span class=\"dashicons dashicons-location-alt\" style=\"color: #cd2653;\"><\/span> <em>Journey info&#8230;<\/em><\/span><span class=\"wp-block-getwid-accordion__icon is-active\"><i class=\"fas fa-plus\"><\/i><\/span><span class=\"wp-block-getwid-accordion__icon is-passive\"><i class=\"fas fa-minus\"><\/i><\/span><\/a><\/span><\/div><div class=\"wp-block-getwid-accordion__content-wrapper\"><div class=\"wp-block-getwid-accordion__content\">\n<p class=\"has-accent-color has-text-color has-link-color wp-elements-c394294ec6c322ae03537b52327aa782\" style=\"font-size:14px\"><em>Look for these notations in the journey as you go. They explain the capabilities and ease-of-use of our SplashMaker content &#8211; and why and how each asset is being leveraged in each stage of this journey.<\/em><\/p>\n\n\n\n<p class=\"has-accent-color has-text-color has-link-color wp-elements-eaab74bfb5af13fc3de816659fbd9f5a\" style=\"font-size:14px\"><em>For example, this calculator is the first of several AI-driven content assets personalized just for you. It&#8217;s in this early stage of the sales journey because we feel it&#8217;s important to prove our business value to you right off the bat. Then, in the following hyper-personalized eBook asset, you&#8217;ll dive deeper into the value Splashmetrics brings to your specific business focus within your company. Furthermore, thanks to our AI, the Journey Personalization form you just filled out ensures that the eBook, along with every other asset you&#8217;ll see thereafter, is always hyper-personalized to you with no more forms or cookies required &#8211; ever..<\/em><\/p>\n\n\n\n<p class=\"has-accent-color has-text-color has-link-color wp-elements-66865ce688b459128094e99f209f2b46\" style=\"font-size:14px\"><em style=\"color: inherit; font-size: revert; letter-spacing: inherit;\">To that end, the side menu to your right allows you to move between the assets in this introductory journey &#8211; as well as share it with a colleague. Then we hope you&#8217;ll reach out for a demo where we can show you the incredible self-serve sales power of what you&#8217;re now experiencing. After we conduct that demo for you, we&#8217;ll then provide you customized access to the more sophisticated AI-driven content examples you&#8217;ll see in that walkthrough. These include powerful sales content examples from various Splashmetrics customers such as Broadcom, CA Technologies, Symantec, and more.<\/em><\/p>\n<\/div><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-getwid-section alignfull alignfull getwid-anim fadeInUp getwid-margin-top-none getwid-margin-mobile-top-none getwid-margin-mobile-bottom-none getwid-section-content-full-width\" data-wow-duration=\"1500ms\" data-wow-delay=\"200ms\"><div class=\"wp-block-getwid-section__wrapper\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\">\n<h4 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-d50f08f59479e256d67c519920a3fa7f\" style=\"color:#1c75bc\">Millennial Buyer Statistics<\/h4>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">        \n            <div class=\"wen-skill-charts-wrap\">\n        \n    <div class=\"wen-skill-circle\" id=\"wsc-90-69ea31ac2b724\">\n                      <div class=\"skill-wrap\">\n                      <div class=\"skill-title\">Workforce<\/div>\n                              <div class=\"skill-circle-wrap\" data-percent=\"75\" data-barcolor=\"#1e73be\">\n                          <span class=\"skill-percentage\" style=\"color:#1e73be\"><\/span>\n                      <\/div>\n                    \n        <\/div>\n          <\/div><!-- .wen-skill-bar -->\n    <script>\n      jQuery(document).ready(function($) {\n        $('#wsc-90-69ea31ac2b724').appear();\n        $(document.body).on('appear', '#wsc-90-69ea31ac2b724', function(e, affected) {\n          $('.skill-circle-wrap', '#wsc-90-69ea31ac2b724').each(function(i, elem) {\n            $(this).easyPieChart({\n              easing: 'easeOutBounce',\n              lineWidth: '15',\n              animate: 1500,\n              scaleColor: false,\n              trackWidth: '5',\n              size: '200',\n              lineCap: 'round',\n              trackColor: '#6b6b6b',\n              barColor: $(this).data('barcolor'),\n              onStep: function(from, to, percent) {\n                $(this.el).find('.skill-percentage').text(Math.round(percent));\n              },\n              onStart: function(from, to) {\n                $(this.el).find('.skill-percentage').fadeIn();\n              }\n            });\n          });\n        }); \/\/end appear\n      });\n    <\/script>\n        <\/div> <!-- .wsc-skill -->\n      \n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:14px\">&#8230;of total workforce by 2025.<br><em>(Forbes)<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">        \n            <div class=\"wen-skill-charts-wrap\">\n        \n    <div class=\"wen-skill-circle\" id=\"wsc-94-69ea31ac2bafb\">\n                      <div class=\"skill-wrap\">\n                      <div class=\"skill-title\">Purchasing<\/div>\n                              <div class=\"skill-circle-wrap\" data-percent=\"73\" data-barcolor=\"#1e73be\">\n                          <span class=\"skill-percentage\" style=\"color:#1e73be\"><\/span>\n                      <\/div>\n                    \n        <\/div>\n          <\/div><!-- .wen-skill-bar -->\n    <script>\n      jQuery(document).ready(function($) {\n        $('#wsc-94-69ea31ac2bafb').appear();\n        $(document.body).on('appear', '#wsc-94-69ea31ac2bafb', function(e, affected) {\n          $('.skill-circle-wrap', '#wsc-94-69ea31ac2bafb').each(function(i, elem) {\n            $(this).easyPieChart({\n              easing: 'easeOutBounce',\n              lineWidth: '15',\n              animate: 1500,\n              scaleColor: false,\n              trackWidth: '5',\n              size: '200',\n              lineCap: 'round',\n              trackColor: '#6b6b6b',\n              barColor: $(this).data('barcolor'),\n              onStep: function(from, to, percent) {\n                $(this.el).find('.skill-percentage').text(Math.round(percent));\n              },\n              onStart: function(from, to) {\n                $(this.el).find('.skill-percentage').fadeIn();\n              }\n            });\n          });\n        }); \/\/end appear\n      });\n    <\/script>\n        <\/div> <!-- .wsc-skill -->\n      \n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:14px\">&#8230;currently making purchase decisions.<br><em>(Merit)<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">        \n            <div class=\"wen-skill-charts-wrap\">\n        \n    <div class=\"wen-skill-circle\" id=\"wsc-98-69ea31ac2be4b\">\n                      <div class=\"skill-wrap\">\n                      <div class=\"skill-title\">NO SALES!<\/div>\n                              <div class=\"skill-circle-wrap\" data-percent=\"77\" data-barcolor=\"#cd2653\">\n                          <span class=\"skill-percentage\" style=\"color:#cd2653\"><\/span>\n                      <\/div>\n                    \n        <\/div>\n          <\/div><!-- .wen-skill-bar -->\n    <script>\n      jQuery(document).ready(function($) {\n        $('#wsc-98-69ea31ac2be4b').appear();\n        $(document.body).on('appear', '#wsc-98-69ea31ac2be4b', function(e, affected) {\n          $('.skill-circle-wrap', '#wsc-98-69ea31ac2be4b').each(function(i, elem) {\n            $(this).easyPieChart({\n              easing: 'easeOutBounce',\n              lineWidth: '15',\n              animate: 1500,\n              scaleColor: false,\n              trackWidth: '5',\n              size: '200',\n              lineCap: 'round',\n              trackColor: '#6b6b6b',\n              barColor: $(this).data('barcolor'),\n              onStep: function(from, to, percent) {\n                $(this.el).find('.skill-percentage').text(Math.round(percent));\n              },\n              onStart: function(from, to) {\n                $(this.el).find('.skill-percentage').fadeIn();\n              }\n            });\n          });\n        }); \/\/end appear\n      });\n    <\/script>\n        <\/div> <!-- .wsc-skill -->\n      \n\n\n\n<p class=\"has-text-align-center has-accent-color has-text-color has-link-color wp-elements-9d704bf4aa960da7f37e2faf929d73fc\" style=\"font-size:14px\">&#8230;prefer ZERO pre-purchase sales rep interactions.<br><em>(Gartner)<\/em><\/p>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-getwid-section getwid-margin-mobile-top-none getwid-margin-mobile-bottom-none getwid-section-content-full-width\"><div class=\"wp-block-getwid-section__wrapper getwid-margin-left-large getwid-margin-right-large getwid-margin-mobile-left-none getwid-margin-mobile-right-none\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\">\n<p>The most telling statistic is that one on the right. It&#8217;s very simple, <em>buyers today simply do not want to interact with sales reps<\/em> until the purchase decision has been made. So, how then can  sell to these modern buyers in <em>the<\/em> most critical part of the buying journey (sales development)?<\/p>\n\n\n\n<p>Fortunately, they are telling you exactly how&#8230;<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-getwid-section alignfull alignfull getwid-anim fadeInUp getwid-margin-top-none getwid-margin-mobile-top-none getwid-margin-mobile-bottom-none getwid-section-content-full-width\" data-wow-duration=\"1500ms\" data-wow-delay=\"200ms\"><div class=\"wp-block-getwid-section__wrapper\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">        \n            <div class=\"wen-skill-charts-wrap\">\n        \n    <div class=\"wen-skill-circle\" id=\"wsc-107-69ea31ac2c108\">\n                      <div class=\"skill-wrap\">\n                      <div class=\"skill-title\">Self-Serve Buying<\/div>\n                              <div class=\"skill-circle-wrap\" data-percent=\"100\" data-barcolor=\"#459139\">\n                          <span class=\"skill-percentage\" style=\"color:#459139\"><\/span>\n                      <\/div>\n                    \n        <\/div>\n          <\/div><!-- .wen-skill-bar -->\n    <script>\n      jQuery(document).ready(function($) {\n        $('#wsc-107-69ea31ac2c108').appear();\n        $(document.body).on('appear', '#wsc-107-69ea31ac2c108', function(e, affected) {\n          $('.skill-circle-wrap', '#wsc-107-69ea31ac2c108').each(function(i, elem) {\n            $(this).easyPieChart({\n              easing: 'easeOutBounce',\n              lineWidth: '15',\n              animate: 1500,\n              scaleColor: false,\n              trackWidth: '5',\n              size: '200',\n              lineCap: 'round',\n              trackColor: '#6b6b6b',\n              barColor: $(this).data('barcolor'),\n              onStep: function(from, to, percent) {\n                $(this.el).find('.skill-percentage').text(Math.round(percent));\n              },\n              onStart: function(from, to) {\n                $(this.el).find('.skill-percentage').fadeIn();\n              }\n            });\n          });\n        }); \/\/end appear\n      });\n    <\/script>\n        <\/div> <!-- .wsc-skill -->\n      \n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:14px\">Virtually 100% of today&#8217;s buyers want to self-serve part or all of their buying journey.<br><em>(TrustRadius)<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-getwid-section getwid-margin-mobile-top-none getwid-margin-mobile-bottom-none getwid-section-content-full-width\"><div class=\"wp-block-getwid-section__wrapper getwid-margin-left-large getwid-margin-right-large getwid-margin-mobile-left-none getwid-margin-mobile-right-none\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\">\n<p>And this is why we built Splashmetrics &#8211; to empower businesses of all sizes to give buyers the AI-driven, hyper-personalized, stage-aligned sales content journeys that answer their pre-purchase questions just like a sales rep would. Now that you know&#8230;<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-getwid-section getwid-anim fadeInUp getwid-margin-mobile-top-none getwid-margin-mobile-bottom-none getwid-section-content-full-width\" data-wow-duration=\"1500ms\" data-wow-delay=\"200ms\"><div class=\"wp-block-getwid-section__wrapper getwid-margin-left-large getwid-margin-right-large getwid-margin-mobile-left-none getwid-margin-mobile-right-none\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\"><div class=\"frm_forms  with_frm_style frm_style_formidable-style\" id=\"frm_form_2_container\" data-token=\"4c9203a98f95b045ab0c1943ed4e1b38\">\n<form enctype=\"multipart\/form-data\" method=\"post\" class=\"frm-show-form  frm_js_validate  frm_ajax_submit  frm_pro_form  frm_slidein \" id=\"form_calc-p\" data-token=\"4c9203a98f95b045ab0c1943ed4e1b38\">\n<div class=\"frm_form_fields  frm_page_num_1\">\n<fieldset>\n<legend class=\"frm_screen_reader\">SM ROI Calc-P<\/legend>\r\n\r\n\r\n<!-- Style to remove bootstrap prepend border for total fields -->\r\n<style type=\"text\/css\">\r\n.frm_total span.input-group-addon {\r\n    border: 0;\r\n}\r\n<\/style><div class=\"frm_fields_container\">\n<input type=\"hidden\" name=\"frm_action\" value=\"create\" \/>\n<input type=\"hidden\" name=\"form_id\" value=\"2\" \/>\n<input type=\"hidden\" name=\"frm_hide_fields_2\" id=\"frm_hide_fields_2\" value=\"\" \/>\n<input type=\"hidden\" name=\"form_key\" value=\"calc-p\" \/>\n<input type=\"hidden\" name=\"item_meta[0]\" value=\"\" \/>\n<input type=\"hidden\" id=\"frm_submit_entry_2\" name=\"frm_submit_entry_2\" value=\"1d55e04931\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-json\/wp\/v2\/dynamic_content\/165\" \/><div id=\"frm_field_79_container\" class=\"frm_form_field  frm_html_container form-field\">\n<h4 style=\"color: #1c75bc; text-align: center;\">See what Self-Serve Selling can mean for .<\/h4>\n<\/div>\n<div id=\"frm_field_64_container\" class=\"frm_form_field  frm_html_container form-field\">\n<p style=\"text-align: left; font-size: 1.8rem; color: #000000;\">Enter your own values in the calculator below to see exactly how Self-Serve Selling with Splashmetrics can transform your marketing and sales efforts and drive incredible ROI. Also, make sure to hover over the information pop-ups for the best-practice assumptions driving these numbers.<\/p>\n<\/div>\n<div id=\"frm_field_6_container\" class=\"frm_form_field frm_section_heading form-field  frm4 frm_first\">\r\n<h3 class=\"frm_pos_top frm_section_spacing\">Inputs<\/h3>\r\n\r\n\r\n<div id=\"frm_field_7_container\" class=\"frm_form_field form-field  frm_top_container frm12 frm_first splash-report-click-engagement\">\r\n\t<label for=\"field_nb0is\" id=\"field_nb0is_label\" class=\"frm_primary_label\">Revenue Target\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_input_group frm_with_box frm_with_pre\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_nb0is\" name=\"item_meta[7]\" value=\"5000000\" data-sectionid=\"6\"  data-frmval=\"5000000\" data-invmsg=\"Number is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"999999999\" step=\"1\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_8_container\" class=\"frm_form_field form-field  frm_top_container frm12 frm_first splash-report-click-engagement\">\r\n\t<label for=\"field_ahh4u\" id=\"field_ahh4u_label\" class=\"frm_primary_label\">Average Deal Size\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_input_group frm_with_box frm_with_pre\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_ahh4u\" name=\"item_meta[8]\" value=\"50000\" data-sectionid=\"6\"  data-frmval=\"50000\" data-invmsg=\"Number is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"1\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_9_container\" class=\"frm_form_field form-field  frm_top_container splash-report-click-engagement\">\r\n\t<label for=\"field_3yys7\" id=\"field_3yys7_label\" class=\"frm_primary_label\">Average Net Profit Margin (%)\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_range_container\"><input type=\"range\" id=\"field_3yys7\" name=\"item_meta[9]\" value=\"10\"  data-frmrange  data-sectionid=\"6\"  data-frmval=\"10\" data-invmsg=\"Average Net Profit Margin (%) is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"100\" step=\"1\"\/><div class=\"frm-text-center\"><span class=\"frm_range_value\">10<\/span><\/div><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_10_container\" class=\"frm_form_field form-field  frm_top_container splash-report-click-engagement\">\r\n\t<label for=\"field_jl1r3\" id=\"field_jl1r3_label\" class=\"frm_primary_label\">Total Marketing Budget\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_input_group frm_with_box frm_with_pre\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_jl1r3\" name=\"item_meta[10]\" value=\"500000\" data-sectionid=\"6\"  data-frmval=\"500000\" data-invmsg=\"Number is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"999999999\" step=\"1\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_11_container\" class=\"frm_form_field form-field  frm_top_container splash-report-click-engagement\">\r\n\t<label for=\"field_1mo52\" id=\"field_1mo52_label\" class=\"frm_primary_label\">Portion of Marketing Budget For Content (%)\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_range_container\"><input type=\"range\" id=\"field_1mo52\" name=\"item_meta[11]\" value=\"50\"  data-frmrange  data-sectionid=\"6\"  data-frmval=\"50\" data-invmsg=\"Portion of Marketing Budget For Content (%) is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"100\" step=\"5\"\/><div class=\"frm-text-center\"><span class=\"frm_range_value\">50<\/span><\/div><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_12_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first splash-report-click-engagement\">\r\n\t<label for=\"field_4ua11\" id=\"field_4ua11_label\" class=\"frm_primary_label\">Sales Dev Cycle (Days)\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_range_container\"><input type=\"range\" id=\"field_4ua11\" name=\"item_meta[12]\" value=\"30\"  data-frmrange  data-sectionid=\"6\"  data-frmval=\"30\" data-invmsg=\"Sales Dev Cycle (Days) is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"360\" step=\"5\"\/><div class=\"frm-text-center\"><span class=\"frm_range_value\">30<\/span><\/div><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_13_container\" class=\"frm_form_field form-field  frm_top_container frm6 splash-report-click-engagement\">\r\n\t<label for=\"field_n03t8\" id=\"field_n03t8_label\" class=\"frm_primary_label\">Lead-to-Close Rate (%)\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_range_container\"><input type=\"range\" id=\"field_n03t8\" name=\"item_meta[13]\" value=\"5\"  data-frmrange  data-sectionid=\"6\"  data-frmval=\"5\" data-invmsg=\"Lead-to-Close Rate (%) is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"50\" step=\"1\"\/><div class=\"frm-text-center\"><span class=\"frm_range_value\">5<\/span><\/div><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_14_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first splash-report-click-engagement\">\r\n\t<label for=\"field_y4x47\" id=\"field_y4x47_label\" class=\"frm_primary_label\">Number of SDRs\/AEs   <span id=\"su_tooltip_69ea31ac379ab_button\" class=\"su-tooltip-button su-tooltip-button-outline-yes\" aria-describedby=\"su_tooltip_69ea31ac379ab\" data-settings='{\"position\":\"top\",\"behavior\":\"hover\",\"hideDelay\":0}' tabindex=\"0\"><i class=\"fa fa-info-circle \" ><\/i><\/span><span style=\"display:none;z-index:100\" id=\"su_tooltip_69ea31ac379ab\" class=\"su-tooltip\" role=\"tooltip\"><span class=\"su-tooltip-inner su-tooltip-shadow-no\" style=\"z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25\"><span class=\"su-tooltip-title\"><\/span><span class=\"su-tooltip-content su-u-trim\">Just as your buyers move from SDRs to AEs as they progress through your traditional sales cycle, you should include both reps here, and weight their related costs accordingly. <br> <br> Remember, in the case of self-serve buying, the content is doing the majority of your sales development, not these reps. So this is a critical area of ROI.<\/span><\/span><span id=\"su_tooltip_69ea31ac379ab_arrow\" class=\"su-tooltip-arrow\" style=\"z-index:100;background:#222222\" data-popper-arrow><\/span><\/span>\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_range_container\"><input type=\"range\" id=\"field_y4x47\" name=\"item_meta[14]\" value=\"3\"  data-frmrange  data-sectionid=\"6\"  data-frmval=\"3\" data-invmsg=\"Number of SDRs\/AEs   &lt;span id=&quot;su_tooltip_69ea31ac379ab_button&quot; class=&quot;su-tooltip-button su-tooltip-button-outline-yes&quot; aria-describedby=&quot;su_tooltip_69ea31ac379ab&quot; data-settings=&#039;{&quot;position&quot;:&quot;top&quot;,&quot;behavior&quot;:&quot;hover&quot;,&quot;hideDelay&quot;:0}&#039; tabindex=&quot;0&quot;&gt;&lt;i class=&quot;fa fa-info-circle &quot; &gt;&lt;\/i&gt;&lt;\/span&gt;&lt;span style=&quot;display:none;z-index:100&quot; id=&quot;su_tooltip_69ea31ac379ab&quot; class=&quot;su-tooltip&quot; role=&quot;tooltip&quot;&gt;&lt;span class=&quot;su-tooltip-inner su-tooltip-shadow-no&quot; style=&quot;z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25&quot;&gt;&lt;span class=&quot;su-tooltip-title&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;su-tooltip-content su-u-trim&quot;&gt;Just as your buyers move from SDRs to AEs as they progress through your traditional sales cycle, you should include both reps here, and weight their related costs accordingly. &lt;br&gt; &lt;br&gt; Remember, in the case of self-serve buying, the content is doing the majority of your sales development, not these reps. So this is a critical area of ROI.&lt;\/span&gt;&lt;\/span&gt;&lt;span id=&quot;su_tooltip_69ea31ac379ab_arrow&quot; class=&quot;su-tooltip-arrow&quot; style=&quot;z-index:100;background:#222222&quot; data-popper-arrow&gt;&lt;\/span&gt;&lt;\/span&gt; is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"30\" step=\"1\"\/><div class=\"frm-text-center\"><span class=\"frm_range_value\">3<\/span><\/div><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_15_container\" class=\"frm_form_field form-field  frm_top_container frm6 splash-report-click-engagement\">\r\n\t<label for=\"field_53g0f\" id=\"field_53g0f_label\" class=\"frm_primary_label\">Sales Rep Productivity (%)\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_range_container\"><input type=\"range\" id=\"field_53g0f\" name=\"item_meta[15]\" value=\"50\"  data-frmrange  data-sectionid=\"6\"  data-frmval=\"50\" data-invmsg=\"Sales Rep Productivity (%) is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"100\" step=\"5\"\/><div class=\"frm-text-center\"><span class=\"frm_range_value\">50<\/span><\/div><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_16_container\" class=\"frm_form_field form-field  frm_top_container splash-report-click-engagement\">\r\n\t<label for=\"field_jym6m\" id=\"field_jym6m_label\" class=\"frm_primary_label\">Average Annual Cost Per Sales Rep   <span id=\"su_tooltip_69ea31ac37cc9_button\" class=\"su-tooltip-button su-tooltip-button-outline-yes\" aria-describedby=\"su_tooltip_69ea31ac37cc9\" data-settings='{\"position\":\"top\",\"behavior\":\"hover\",\"hideDelay\":0}' tabindex=\"0\"><i class=\"fa fa-info-circle \" ><\/i><\/span><span style=\"display:none;z-index:100\" id=\"su_tooltip_69ea31ac37cc9\" class=\"su-tooltip\" role=\"tooltip\"><span class=\"su-tooltip-inner su-tooltip-shadow-no\" style=\"z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25\"><span class=\"su-tooltip-title\"><\/span><span class=\"su-tooltip-content su-u-trim\">This number should be the fully-loaded annual cost as averaged between the SDR and the AE.<\/span><\/span><span id=\"su_tooltip_69ea31ac37cc9_arrow\" class=\"su-tooltip-arrow\" style=\"z-index:100;background:#222222\" data-popper-arrow><\/span><\/span>\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<div class=\"frm_input_group frm_with_box frm_with_pre\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_jym6m\" name=\"item_meta[16]\" value=\"100000\" data-sectionid=\"6\"  data-frmval=\"100000\" data-invmsg=\"Number is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"999999999\" step=\"1\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<\/div>\n<div id=\"frm_field_18_container\" class=\"frm_form_field frm_section_heading form-field  frm_color_block frm4\">\r\n<h3 class=\"frm_pos_top frm_section_spacing\">Traditional Sales<\/h3>\r\n\r\n\r\n<div id=\"frm_field_19_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_67ulq\" id=\"field_67ulq_label\" class=\"frm_primary_label\">Deals Needed\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<input type=\"number\" id=\"field_67ulq\" name=\"item_meta[19]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"Deals Needed is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_20_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_3qmzr\" id=\"field_3qmzr_label\" class=\"frm_primary_label\">Net Profit\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_3qmzr\" name=\"item_meta[20]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"Net Profit is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_21_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_3le9\" id=\"field_3le9_label\" class=\"frm_primary_label\">Content Cost\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_3le9\" name=\"item_meta[21]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"Content Cost is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_22_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_b0rt1\" id=\"field_b0rt1_label\" class=\"frm_primary_label\">Sales Dev Cycle (Days)\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<input type=\"number\" id=\"field_b0rt1\" name=\"item_meta[22]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"Sales Dev Cycle (Days) is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_23_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_yb3az\" id=\"field_yb3az_label\" class=\"frm_primary_label\">Lead-to-Close Rate\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"\" data-append=\"%\"><\/p><div class=\"frm_input_group frm_with_box frm_with_post frm_hidden\"><input type=\"number\" id=\"field_yb3az\" name=\"item_meta[23]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"Lead-to-Close Rate is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><span class=\"frm_inline_box\">%<\/span><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_24_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_talfi\" id=\"field_talfi_label\" class=\"frm_primary_label\">Sales Dev Hours\/Deal\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<input type=\"number\" id=\"field_talfi\" name=\"item_meta[24]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"Sales Dev Hours\/Deal is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_25_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_28o3\" id=\"field_28o3_label\" class=\"frm_primary_label\">Sales Cost\/Deal\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_28o3\" name=\"item_meta[25]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"Sales Cost\/Deal is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_26_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_z92xp\" id=\"field_z92xp_label\" class=\"frm_primary_label\">Sales Cost Across Deals\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_z92xp\" name=\"item_meta[26]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"Sales Cost Across Deals is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_27_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_bkgqj\" id=\"field_bkgqj_label\" class=\"frm_primary_label\">TOTAL COSTS\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_bkgqj\" name=\"item_meta[27]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"TOTAL COSTS is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_28_container\" class=\"frm_form_field  frm_html_container form-field\">\n<hr>\n<\/div>\n<div id=\"frm_field_29_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_cz59q\" id=\"field_cz59q_label\" class=\"frm_primary_label\">MARKETING\/SALES ROI\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"\" data-append=\"%\"><\/p><div class=\"frm_input_group frm_with_box frm_with_post frm_hidden\"><input type=\"number\" id=\"field_cz59q\" name=\"item_meta[29]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"18\"  data-invmsg=\"MARKETING\/SALES ROI is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><span class=\"frm_inline_box\">%<\/span><\/div>\r\n\t\r\n\t\r\n<\/div>\n<\/div>\n<div id=\"frm_field_31_container\" class=\"frm_form_field frm_section_heading form-field  frm_color_block frm4 sm_blue\">\r\n<h3 class=\"frm_pos_top frm_section_spacing\">Self-Serve Sales<\/h3>\r\n\r\n\r\n<div id=\"frm_field_32_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_d5f99\" id=\"field_d5f99_label\" class=\"frm_primary_label\">Deals Needed\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<input type=\"number\" id=\"field_d5f99\" name=\"item_meta[32]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"Deals Needed is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_33_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_bg4yc\" id=\"field_bg4yc_label\" class=\"frm_primary_label\">Net Profit\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_bg4yc\" name=\"item_meta[33]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"Net Profit is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_34_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_qn5ow\" id=\"field_qn5ow_label\" class=\"frm_primary_label\">Content Cost   <span id=\"su_tooltip_69ea31ac38953_button\" class=\"su-tooltip-button su-tooltip-button-outline-yes\" aria-describedby=\"su_tooltip_69ea31ac38953\" data-settings='{\"position\":\"top\",\"behavior\":\"hover\",\"hideDelay\":0}' tabindex=\"0\"><i class=\"fa fa-info-circle \" ><\/i><\/span><span style=\"display:none;z-index:100\" id=\"su_tooltip_69ea31ac38953\" class=\"su-tooltip\" role=\"tooltip\"><span class=\"su-tooltip-inner su-tooltip-shadow-no\" style=\"z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25\"><span class=\"su-tooltip-title\"><\/span><span class=\"su-tooltip-content su-u-trim\">Smart Hyper-Personalizing Content reduces the amount of content that needs to be created and managed to achieve the same reach. <br> <br> For example, a single SplashMaker weblet can serve up completely bespoke content experiences to several different audiences. And these weblets can easily be updated and kept current for both internal and external sales efforts. Try doing that with your PDFs.<\/span><\/span><span id=\"su_tooltip_69ea31ac38953_arrow\" class=\"su-tooltip-arrow\" style=\"z-index:100;background:#222222\" data-popper-arrow><\/span><\/span>\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_qn5ow\" name=\"item_meta[34]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"Content Cost   &lt;span id=&quot;su_tooltip_69ea31ac38953_button&quot; class=&quot;su-tooltip-button su-tooltip-button-outline-yes&quot; aria-describedby=&quot;su_tooltip_69ea31ac38953&quot; data-settings=&#039;{&quot;position&quot;:&quot;top&quot;,&quot;behavior&quot;:&quot;hover&quot;,&quot;hideDelay&quot;:0}&#039; tabindex=&quot;0&quot;&gt;&lt;i class=&quot;fa fa-info-circle &quot; &gt;&lt;\/i&gt;&lt;\/span&gt;&lt;span style=&quot;display:none;z-index:100&quot; id=&quot;su_tooltip_69ea31ac38953&quot; class=&quot;su-tooltip&quot; role=&quot;tooltip&quot;&gt;&lt;span class=&quot;su-tooltip-inner su-tooltip-shadow-no&quot; style=&quot;z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25&quot;&gt;&lt;span class=&quot;su-tooltip-title&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;su-tooltip-content su-u-trim&quot;&gt;Smart Hyper-Personalizing Content reduces the amount of content that needs to be created and managed to achieve the same reach. &lt;br&gt; &lt;br&gt; For example, a single SplashMaker weblet can serve up completely bespoke content experiences to several different audiences. And these weblets can easily be updated and kept current for both internal and external sales efforts. Try doing that with your PDFs.&lt;\/span&gt;&lt;\/span&gt;&lt;span id=&quot;su_tooltip_69ea31ac38953_arrow&quot; class=&quot;su-tooltip-arrow&quot; style=&quot;z-index:100;background:#222222&quot; data-popper-arrow&gt;&lt;\/span&gt;&lt;\/span&gt; is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_35_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_9g0b4\" id=\"field_9g0b4_label\" class=\"frm_primary_label\">Sales Dev Cycle (Days)   <span id=\"su_tooltip_69ea31ac38b3e_button\" class=\"su-tooltip-button su-tooltip-button-outline-yes\" aria-describedby=\"su_tooltip_69ea31ac38b3e\" data-settings='{\"position\":\"top\",\"behavior\":\"hover\",\"hideDelay\":0}' tabindex=\"0\"><i class=\"fa fa-info-circle \" ><\/i><\/span><span style=\"display:none;z-index:100\" id=\"su_tooltip_69ea31ac38b3e\" class=\"su-tooltip\" role=\"tooltip\"><span class=\"su-tooltip-inner su-tooltip-shadow-no\" style=\"z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25\"><span class=\"su-tooltip-title\"><\/span><span class=\"su-tooltip-content su-u-trim\">Self-Serve Buying can reduce average sales cycles by 3-5x (or more) because Buyers can move through the entire sales development cycle in a single session. <br> <br> No SDR outreach is required (or even desired by the majority of today's Buyers). And far less AE sales development time is needed.<\/span><\/span><span id=\"su_tooltip_69ea31ac38b3e_arrow\" class=\"su-tooltip-arrow\" style=\"z-index:100;background:#222222\" data-popper-arrow><\/span><\/span>\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<input type=\"number\" id=\"field_9g0b4\" name=\"item_meta[35]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"Sales Dev Cycle (Days)   &lt;span id=&quot;su_tooltip_69ea31ac38b3e_button&quot; class=&quot;su-tooltip-button su-tooltip-button-outline-yes&quot; aria-describedby=&quot;su_tooltip_69ea31ac38b3e&quot; data-settings=&#039;{&quot;position&quot;:&quot;top&quot;,&quot;behavior&quot;:&quot;hover&quot;,&quot;hideDelay&quot;:0}&#039; tabindex=&quot;0&quot;&gt;&lt;i class=&quot;fa fa-info-circle &quot; &gt;&lt;\/i&gt;&lt;\/span&gt;&lt;span style=&quot;display:none;z-index:100&quot; id=&quot;su_tooltip_69ea31ac38b3e&quot; class=&quot;su-tooltip&quot; role=&quot;tooltip&quot;&gt;&lt;span class=&quot;su-tooltip-inner su-tooltip-shadow-no&quot; style=&quot;z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25&quot;&gt;&lt;span class=&quot;su-tooltip-title&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;su-tooltip-content su-u-trim&quot;&gt;Self-Serve Buying can reduce average sales cycles by 3-5x (or more) because Buyers can move through the entire sales development cycle in a single session. &lt;br&gt; &lt;br&gt; No SDR outreach is required (or even desired by the majority of today&#039;s Buyers). And far less AE sales development time is needed.&lt;\/span&gt;&lt;\/span&gt;&lt;span id=&quot;su_tooltip_69ea31ac38b3e_arrow&quot; class=&quot;su-tooltip-arrow&quot; style=&quot;z-index:100;background:#222222&quot; data-popper-arrow&gt;&lt;\/span&gt;&lt;\/span&gt; is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_36_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_480bx\" id=\"field_480bx_label\" class=\"frm_primary_label\">Lead-to-Close Rate   <span id=\"su_tooltip_69ea31ac38d08_button\" class=\"su-tooltip-button su-tooltip-button-outline-yes\" aria-describedby=\"su_tooltip_69ea31ac38d08\" data-settings='{\"position\":\"top\",\"behavior\":\"hover\",\"hideDelay\":0}' tabindex=\"0\"><i class=\"fa fa-info-circle \" ><\/i><\/span><span style=\"display:none;z-index:100\" id=\"su_tooltip_69ea31ac38d08\" class=\"su-tooltip\" role=\"tooltip\"><span class=\"su-tooltip-inner su-tooltip-shadow-no\" style=\"z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25\"><span class=\"su-tooltip-title\"><\/span><span class=\"su-tooltip-content su-u-trim\">Because Buyers are now self-progressing through your pipeline - and thereby SELF-qualifying for purchase - lead-to-close rates can increase by 6x (or more). <br> <br> Another related benefit here is that the AE, when engaged by this self-qualified and self-educated Buyer, can then immediately become a trusted advisor by leveraging that Buyer's specific BANT data in the CRM.<\/span><\/span><span id=\"su_tooltip_69ea31ac38d08_arrow\" class=\"su-tooltip-arrow\" style=\"z-index:100;background:#222222\" data-popper-arrow><\/span><\/span>\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"\" data-append=\"%\"><\/p><div class=\"frm_input_group frm_with_box frm_with_post frm_hidden\"><input type=\"number\" id=\"field_480bx\" name=\"item_meta[36]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"Lead-to-Close Rate   &lt;span id=&quot;su_tooltip_69ea31ac38d08_button&quot; class=&quot;su-tooltip-button su-tooltip-button-outline-yes&quot; aria-describedby=&quot;su_tooltip_69ea31ac38d08&quot; data-settings=&#039;{&quot;position&quot;:&quot;top&quot;,&quot;behavior&quot;:&quot;hover&quot;,&quot;hideDelay&quot;:0}&#039; tabindex=&quot;0&quot;&gt;&lt;i class=&quot;fa fa-info-circle &quot; &gt;&lt;\/i&gt;&lt;\/span&gt;&lt;span style=&quot;display:none;z-index:100&quot; id=&quot;su_tooltip_69ea31ac38d08&quot; class=&quot;su-tooltip&quot; role=&quot;tooltip&quot;&gt;&lt;span class=&quot;su-tooltip-inner su-tooltip-shadow-no&quot; style=&quot;z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25&quot;&gt;&lt;span class=&quot;su-tooltip-title&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;su-tooltip-content su-u-trim&quot;&gt;Because Buyers are now self-progressing through your pipeline - and thereby SELF-qualifying for purchase - lead-to-close rates can increase by 6x (or more). &lt;br&gt; &lt;br&gt; Another related benefit here is that the AE, when engaged by this self-qualified and self-educated Buyer, can then immediately become a trusted advisor by leveraging that Buyer&#039;s specific BANT data in the CRM.&lt;\/span&gt;&lt;\/span&gt;&lt;span id=&quot;su_tooltip_69ea31ac38d08_arrow&quot; class=&quot;su-tooltip-arrow&quot; style=&quot;z-index:100;background:#222222&quot; data-popper-arrow&gt;&lt;\/span&gt;&lt;\/span&gt; is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><span class=\"frm_inline_box\">%<\/span><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_37_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_5rpij\" id=\"field_5rpij_label\" class=\"frm_primary_label\">Sales Dev Hours\/Deal   <span id=\"su_tooltip_69ea31ac38f1f_button\" class=\"su-tooltip-button su-tooltip-button-outline-yes\" aria-describedby=\"su_tooltip_69ea31ac38f1f\" data-settings='{\"position\":\"top\",\"behavior\":\"hover\",\"hideDelay\":0}' tabindex=\"0\"><i class=\"fa fa-info-circle \" ><\/i><\/span><span style=\"display:none;z-index:100\" id=\"su_tooltip_69ea31ac38f1f\" class=\"su-tooltip\" role=\"tooltip\"><span class=\"su-tooltip-inner su-tooltip-shadow-no\" style=\"z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25\"><span class=\"su-tooltip-title\"><\/span><span class=\"su-tooltip-content su-u-trim\">Sales Development time is drastically reduced by the fact that Buyers are doing the pre-purchase education work themselves (by their own preference). And they can easily and efficiently do so across the full pipeline IN A SINGLE SESSION - even sharing that hyper-personalized experience with others on the buying committee. <br> <br> But this form of Sales Development is also far more effective because of the strategic interactions in this last-mile content that answer Buyers' specific pre-purchase questions (like the AE typically would). Therefore, they are literally at the purchase decision when initial contact with sales is made.<\/span><\/span><span id=\"su_tooltip_69ea31ac38f1f_arrow\" class=\"su-tooltip-arrow\" style=\"z-index:100;background:#222222\" data-popper-arrow><\/span><\/span>\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<input type=\"number\" id=\"field_5rpij\" name=\"item_meta[37]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"Sales Dev Hours\/Deal   &lt;span id=&quot;su_tooltip_69ea31ac38f1f_button&quot; class=&quot;su-tooltip-button su-tooltip-button-outline-yes&quot; aria-describedby=&quot;su_tooltip_69ea31ac38f1f&quot; data-settings=&#039;{&quot;position&quot;:&quot;top&quot;,&quot;behavior&quot;:&quot;hover&quot;,&quot;hideDelay&quot;:0}&#039; tabindex=&quot;0&quot;&gt;&lt;i class=&quot;fa fa-info-circle &quot; &gt;&lt;\/i&gt;&lt;\/span&gt;&lt;span style=&quot;display:none;z-index:100&quot; id=&quot;su_tooltip_69ea31ac38f1f&quot; class=&quot;su-tooltip&quot; role=&quot;tooltip&quot;&gt;&lt;span class=&quot;su-tooltip-inner su-tooltip-shadow-no&quot; style=&quot;z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25&quot;&gt;&lt;span class=&quot;su-tooltip-title&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;su-tooltip-content su-u-trim&quot;&gt;Sales Development time is drastically reduced by the fact that Buyers are doing the pre-purchase education work themselves (by their own preference). And they can easily and efficiently do so across the full pipeline IN A SINGLE SESSION - even sharing that hyper-personalized experience with others on the buying committee. &lt;br&gt; &lt;br&gt; But this form of Sales Development is also far more effective because of the strategic interactions in this last-mile content that answer Buyers&#039; specific pre-purchase questions (like the AE typically would). Therefore, they are literally at the purchase decision when initial contact with sales is made.&lt;\/span&gt;&lt;\/span&gt;&lt;span id=&quot;su_tooltip_69ea31ac38f1f_arrow&quot; class=&quot;su-tooltip-arrow&quot; style=&quot;z-index:100;background:#222222&quot; data-popper-arrow&gt;&lt;\/span&gt;&lt;\/span&gt; is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_38_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_vfu3r\" id=\"field_vfu3r_label\" class=\"frm_primary_label\">Sales Cost\/Deal\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_vfu3r\" name=\"item_meta[38]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"Sales Cost\/Deal is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_39_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_6ul56\" id=\"field_6ul56_label\" class=\"frm_primary_label\">Sales Cost Across Deals   <span id=\"su_tooltip_69ea31ac3918a_button\" class=\"su-tooltip-button su-tooltip-button-outline-yes\" aria-describedby=\"su_tooltip_69ea31ac3918a\" data-settings='{\"position\":\"top\",\"behavior\":\"hover\",\"hideDelay\":0}' tabindex=\"0\"><i class=\"fa fa-info-circle \" ><\/i><\/span><span style=\"display:none;z-index:100\" id=\"su_tooltip_69ea31ac3918a\" class=\"su-tooltip\" role=\"tooltip\"><span class=\"su-tooltip-inner su-tooltip-shadow-no\" style=\"z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25\"><span class=\"su-tooltip-title\"><\/span><span class=\"su-tooltip-content su-u-trim\">In this Self-Serve Buying scenario, SDRs are no longer 'chasing leads' - with 95% of those efforts typically being ignored (Gartner). And AEs are no longer fishing for BANT data from questionable opportunities. <br> <br> Digital selling with Splashmetrics can therefore drastically reduce the SDR\/AE Sales Costs by 2-5x (or more) depending on the length and complexity of your typical sales cycle.<\/span><\/span><span id=\"su_tooltip_69ea31ac3918a_arrow\" class=\"su-tooltip-arrow\" style=\"z-index:100;background:#222222\" data-popper-arrow><\/span><\/span>\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_6ul56\" name=\"item_meta[39]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"Sales Cost Across Deals   &lt;span id=&quot;su_tooltip_69ea31ac3918a_button&quot; class=&quot;su-tooltip-button su-tooltip-button-outline-yes&quot; aria-describedby=&quot;su_tooltip_69ea31ac3918a&quot; data-settings=&#039;{&quot;position&quot;:&quot;top&quot;,&quot;behavior&quot;:&quot;hover&quot;,&quot;hideDelay&quot;:0}&#039; tabindex=&quot;0&quot;&gt;&lt;i class=&quot;fa fa-info-circle &quot; &gt;&lt;\/i&gt;&lt;\/span&gt;&lt;span style=&quot;display:none;z-index:100&quot; id=&quot;su_tooltip_69ea31ac3918a&quot; class=&quot;su-tooltip&quot; role=&quot;tooltip&quot;&gt;&lt;span class=&quot;su-tooltip-inner su-tooltip-shadow-no&quot; style=&quot;z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25&quot;&gt;&lt;span class=&quot;su-tooltip-title&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;su-tooltip-content su-u-trim&quot;&gt;In this Self-Serve Buying scenario, SDRs are no longer &#039;chasing leads&#039; - with 95% of those efforts typically being ignored (Gartner). And AEs are no longer fishing for BANT data from questionable opportunities. &lt;br&gt; &lt;br&gt; Digital selling with Splashmetrics can therefore drastically reduce the SDR\/AE Sales Costs by 2-5x (or more) depending on the length and complexity of your typical sales cycle.&lt;\/span&gt;&lt;\/span&gt;&lt;span id=&quot;su_tooltip_69ea31ac3918a_arrow&quot; class=&quot;su-tooltip-arrow&quot; style=&quot;z-index:100;background:#222222&quot; data-popper-arrow&gt;&lt;\/span&gt;&lt;\/span&gt; is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_40_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big\">\r\n\t<label for=\"field_n6b1d\" id=\"field_n6b1d_label\" class=\"frm_primary_label\">TOTAL COSTS   <span id=\"su_tooltip_69ea31ac3933a_button\" class=\"su-tooltip-button su-tooltip-button-outline-yes\" aria-describedby=\"su_tooltip_69ea31ac3933a\" data-settings='{\"position\":\"top\",\"behavior\":\"hover\",\"hideDelay\":0}' tabindex=\"0\"><i class=\"fa fa-info-circle \" ><\/i><\/span><span style=\"display:none;z-index:100\" id=\"su_tooltip_69ea31ac3933a\" class=\"su-tooltip\" role=\"tooltip\"><span class=\"su-tooltip-inner su-tooltip-shadow-no\" style=\"z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25\"><span class=\"su-tooltip-title\"><\/span><span class=\"su-tooltip-content su-u-trim\">In this Self-Serve Buying scenario, as demonstrated above, Splashmetrics can drastically reduce BOTH marketing and sales costs, while creating far more alignment and efficiency across your pipeline.<\/span><\/span><span id=\"su_tooltip_69ea31ac3933a_arrow\" class=\"su-tooltip-arrow\" style=\"z-index:100;background:#222222\" data-popper-arrow><\/span><\/span>\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"$\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">$<\/span><input type=\"number\" id=\"field_n6b1d\" name=\"item_meta[40]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"TOTAL COSTS   &lt;span id=&quot;su_tooltip_69ea31ac3933a_button&quot; class=&quot;su-tooltip-button su-tooltip-button-outline-yes&quot; aria-describedby=&quot;su_tooltip_69ea31ac3933a&quot; data-settings=&#039;{&quot;position&quot;:&quot;top&quot;,&quot;behavior&quot;:&quot;hover&quot;,&quot;hideDelay&quot;:0}&#039; tabindex=&quot;0&quot;&gt;&lt;i class=&quot;fa fa-info-circle &quot; &gt;&lt;\/i&gt;&lt;\/span&gt;&lt;span style=&quot;display:none;z-index:100&quot; id=&quot;su_tooltip_69ea31ac3933a&quot; class=&quot;su-tooltip&quot; role=&quot;tooltip&quot;&gt;&lt;span class=&quot;su-tooltip-inner su-tooltip-shadow-no&quot; style=&quot;z-index:100;background:#222222;color:#FFFFFF;font-size:16px;border-radius:5px;text-align:left;max-width:300px;line-height:1.25&quot;&gt;&lt;span class=&quot;su-tooltip-title&quot;&gt;&lt;\/span&gt;&lt;span class=&quot;su-tooltip-content su-u-trim&quot;&gt;In this Self-Serve Buying scenario, as demonstrated above, Splashmetrics can drastically reduce BOTH marketing and sales costs, while creating far more alignment and efficiency across your pipeline.&lt;\/span&gt;&lt;\/span&gt;&lt;span id=&quot;su_tooltip_69ea31ac3933a_arrow&quot; class=&quot;su-tooltip-arrow&quot; style=&quot;z-index:100;background:#222222&quot; data-popper-arrow&gt;&lt;\/span&gt;&lt;\/span&gt; is invalid\" aria-invalid=\"false\"   min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_41_container\" class=\"frm_form_field  frm_html_container form-field\">\n<hr>\n<\/div>\n<div id=\"frm_field_42_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big sm_highlight_g\">\r\n\t<label for=\"field_3nmue\" id=\"field_3nmue_label\" class=\"frm_primary_label\">MARKETING\/SALES ROI\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"\" data-append=\"%\"><\/p><div class=\"frm_input_group frm_with_box frm_with_post frm_hidden\"><input type=\"number\" id=\"field_3nmue\" name=\"item_meta[42]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"MARKETING\/SALES ROI is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_3nmue\" min=\"0\" max=\"9999999\" step=\"any\" \/><span class=\"frm_inline_box\">%<\/span><\/div>\r\n\t<div class=\"frm_description\" id=\"frm_desc_field_3nmue\">How would this increase affect your bottom line?<\/div>\r\n\t\r\n<\/div>\n<div id=\"frm_field_43_container\" class=\"frm_form_field form-field  frm_top_container frm_total frm_total_big sm_highlight_g\">\r\n\t<label for=\"field_6vi0y\" id=\"field_6vi0y_label\" class=\"frm_primary_label\">MARKETING\/SALES COST REDUCTION\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/label>\r\n\t<p class=\"frm_total_formatted\" data-prepend=\"-\" data-append=\"\"><\/p><div class=\"frm_input_group frm_with_box frm_with_pre frm_hidden\"><span class=\"frm_inline_box\">-<\/span><input type=\"number\" id=\"field_6vi0y\" name=\"item_meta[43]\" value=\"\" readonly=\"readonly\"  data-sectionid=\"31\"  data-invmsg=\"MARKETING\/SALES COST REDUCTION is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_6vi0y\" min=\"0\" max=\"9999999\" step=\"any\" \/><\/div>\r\n\t<div class=\"frm_description\" id=\"frm_desc_field_6vi0y\">What would you do with this extra budget?<\/div>\r\n\t\r\n<\/div>\n<\/div>\n<input type=\"hidden\" name=\"frm_page_order_2\" id=\"frm_page_order_2\" value=\"77\" \/><input type=\"hidden\" name=\"item_meta[48]\" id=\"field_c7asn\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[49]\" id=\"field_wwgi8\" value=\"\"  data-sectionid=\"48\"     \/>\n<input type=\"hidden\" name=\"item_meta[50]\" id=\"field_rr6n7\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[51]\" id=\"field_zn6fw\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[52]\" id=\"field_1licc\" value=\"\"  data-sectionid=\"51\"     \/>\n<input type=\"hidden\" name=\"item_meta[53]\" id=\"field_et015\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[75]\" id=\"field_qrlb1\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[77]\" id=\"field_hj7co\" value=\"[36]\"  data-sectionid=\"75\"  data-frmval=\"[36]\"   \/>\n<input type=\"hidden\" name=\"item_meta[76]\" id=\"field_57bby\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[55]\" id=\"field_t4wl8\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[56][first]\" id=\"field_eec0v-first\" value=\"\"  data-sectionid=\"55\"  data-frmval=\"{&quot;first&quot;:&quot;&quot;,&quot;middle&quot;:&quot;&quot;,&quot;last&quot;:&quot;&quot;}\"   \/>\n<input type=\"hidden\" name=\"item_meta[56][middle]\" id=\"field_eec0v-middle\" value=\"\"  data-sectionid=\"55\"  data-frmval=\"{&quot;first&quot;:&quot;&quot;,&quot;middle&quot;:&quot;&quot;,&quot;last&quot;:&quot;&quot;}\"   \/>\n<input type=\"hidden\" name=\"item_meta[56][last]\" id=\"field_eec0v-last\" value=\"\"  data-sectionid=\"55\"  data-frmval=\"{&quot;first&quot;:&quot;&quot;,&quot;middle&quot;:&quot;&quot;,&quot;last&quot;:&quot;&quot;}\"   \/>\n<input type=\"hidden\" name=\"item_meta[57]\" id=\"field_u42z3\" value=\"\"  data-sectionid=\"55\"  autocomplete=\"email\"     \/>\n<input type=\"hidden\" name=\"item_meta[68]\" id=\"field_qv035-0\" value=\"Yes please.\"  data-sectionid=\"55\"  data-frmval=\"Yes please.\"   \/>\n<input type=\"hidden\" name=\"item_meta[58]\" id=\"field_cau44\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[59]\" id=\"field_wzv9v\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[60]\" id=\"field_co2rq\" value=\"\"  data-sectionid=\"59\"     \/>\n<input type=\"hidden\" name=\"item_meta[61]\" id=\"field_sedem\" value=\"\"  data-sectionid=\"59\"     \/>\n<input type=\"hidden\" name=\"item_meta[62]\" id=\"field_greap\" value=\"\"     \/>\n<input type=\"hidden\" name=\"item_meta[63]\" id=\"field_t5bog\" value=\"\"     \/>\n\t<input type=\"hidden\" name=\"item_key\" value=\"\" \/>\n\t\t\t<div id=\"frm_field_144_container\">\n\t\t\t<label for=\"field_uemly\" >\n\t\t\t\tIf you are human, leave this field blank.\t\t\t<\/label>\n\t\t\t<input  id=\"field_uemly\" type=\"text\" class=\"frm_form_field form-field frm_verify\" name=\"item_meta[144]\" value=\"\"  \/>\n\t\t<\/div>\n\t\t<input name=\"frm_state\" type=\"hidden\" value=\"DFe4AQBTkFo1DCF+AR5CHtNocrE9nJTz0m1wKbHAWn0cTYEgrtVl8g0xbzEDMCC+uMxCYuDCeTcdzX6v37EfNQTt5U7jgA5x4ZV5quJkk2\/IDuMQRBZTZHxSJhG9K\/gI7t4gsbKvQJIbe\/pKkh5hXA==\" \/><div class=\"frm_submit\">\r\n\r\n<button class=\"frm_button_submit\" type=\"submit\"  >Check out your results<\/button>\r\n\r\n<\/div><\/div>\n<\/fieldset>\n<\/div>\n\n<\/form>\n<\/div>\n\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-getwid-section getwid-anim fadeInUp getwid-margin-mobile-top-none getwid-margin-mobile-bottom-none getwid-section-content-full-width\" data-wow-duration=\"1500ms\" data-wow-delay=\"200ms\"><div class=\"wp-block-getwid-section__wrapper getwid-margin-left-large getwid-margin-right-large getwid-margin-mobile-left-none getwid-margin-mobile-right-none\"><div class=\"wp-block-getwid-section__inner-wrapper\"><div class=\"wp-block-getwid-section__background-holder\"><div class=\"wp-block-getwid-section__background\"><\/div><div class=\"wp-block-getwid-section__foreground\"><\/div><\/div><div class=\"wp-block-getwid-section__content\"><div class=\"wp-block-getwid-section__inner-content\">\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button splash_smart_cta splash-report-click-engagement splash-report-click-progression\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazuxYfkW3sgsgw7SjU59xtVj\/custom\" style=\"background:linear-gradient(135deg,rgb(51,71,91) 0%,rgb(76,102,125) 98%)\">continue to AI-driven ebook<\/a><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-165","dynamic_content","type-dynamic_content","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-json\/wp\/v2\/dynamic_content\/165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-json\/wp\/v2\/dynamic_content"}],"about":[{"href":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-json\/wp\/v2\/types\/dynamic_content"}],"author":[{"embeddable":true,"href":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-json\/wp\/v2\/comments?post=165"}],"version-history":[{"count":81,"href":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-json\/wp\/v2\/dynamic_content\/165\/revisions"}],"predecessor-version":[{"id":404,"href":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-json\/wp\/v2\/dynamic_content\/165\/revisions\/404"}],"wp:attachment":[{"href":"https:\/\/splashmaker.splashmetrics.com\/wqIa9nPixWOd1SHBUAazu6GfqcxJTUFNiJc18pD4Pm\/wp-json\/wp\/v2\/media?parent=165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}